Guiding Nonprofits with Data-Driven Insights: A Conversation with Dr. Susan Korbel
A FREE NON-PROFIT EMPOWERMENT WEBCAST SERIES
Led by Jim Eskin, Fundraising Trainer/Consultant
In this episode of Non-Profit North Stars, host Jim Eskin sits down with Dr. Susan Korbel, founder of Core Research, to discuss the crucial role market research plays in the nonprofit sector. With over three decades of experience, Dr. Korbel has helped countless organizations—both public and private—make informed decisions that maximize their impact. From strategic planning to feasibility studies, she shares how nonprofits can apply research to stretch their resources and better fulfill their missions.
This insightful conversation sheds light on how nonprofits can leverage data to navigate today’s challenges, optimize fundraising efforts, and drive meaningful change.
Key Takeaways:
- Research Fuels Impact – Nonprofits benefit from data-driven decisions just as much as for-profit businesses, particularly in strategic planning and fundraising.
- Measuring Success Can Be Complex – Unlike for-profit organizations that focus on financial ROI, nonprofits must evaluate mission-driven outcomes, which can be harder to quantify.
- Stretching Resources is Essential – With limited funding, nonprofits must maximize every dollar, making market research an invaluable tool for effective decision-making.
- Women in Leadership – Dr. Korbel shares her journey as a female entrepreneur and the importance of mentoring other women in business.
- The Power of Collaboration – Research and fundraising go hand in hand, and strong partnerships between researchers and nonprofit leaders can enhance long-term sustainability.
Tune in to hear how nonprofits can make smarter, more strategic choices in a world where every decision matters.
Non-Profit North Stars with Jim Eskin
The focus is on unsung heroes. We cherish those who make large donations that empower philanthropy to thrive, but in this instance, we are looking for your suggestions on those who make a difference in their communities more by their service, commitment and leadership to the rich missions in the non-profit sector that touch, improve and save more lives.
Please provide the information requested below and we will follow up with your nominees and make appropriate selections. A priority is to highlight truly a diverse cross-section of men and women who fuel the aspirations and achievements of non-profits from different sectors and all different parts of the country. Nominees may be professional staff, board members, volunteers, donors or others who propel the mission of the non-profit forward by their inspiring examples.
We will be announcing selections and sharing podcast interviews through our monthly e-newsletter and other Constant Contact communications, plus social media.
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Our thanks to our non-profit partners for so enthusiastically joining us in forming this learning community. We share wisdom, experience and personal insights so that we can grow together. Other educational vehicles include monthly e-newsletters, webinars and TV webcasts. For more information, email Jim Eskin at [email protected] or call him at 210-415-3748.
Visit our website at www.eskinfundraisingtraining.
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